Via Scoop.it – A Social State of Mind
Personal Branding is not a new concept and not just a strategy for high profile individuals anymore. Social media has changed all of that and each and everyone of us needs to shape how we’re portrayed to the world. Otherwise, the public will do it for us. This article opens with a great quote by Tom Peters from 1997 that really hits home the message that personal branding is a fundamental state of mind for all entrepreneurs and job seekers.
- Why Personal Branding is More About… Well, Other People Don’t take it personally, but personal branding really isn’t about you....